ADVERTISING. Getting GOOGLE to put us up on the first page was worth the price. We got many new customers. We now realize that we tapped into a new customer base. Wow! We had young people who carried no cash.. We learned. Next year we'll have PayPal, Cash App, Venmo. How many of these services do we have to use? There still are many folks who do not use the internet.
POLLARD CUTTING. People are beginning to understand the Pollard cutting process, and they are cooperating. Who wouldn't prefer to cut a tree standing up, at waist height, instead of kneeling in the snow or wet grass? This pollard cutting venture is a success so far. Next year you'll see many little limbs transitioning into main tree trunks. We haven't worked out all the bugs yet, but we're learning a little every year. We'd rather have a 75% success rate with pollard cuttings than plant 500 tiny seedlings, and have to mow the grass like a golf course every week.
NEW MOWER. For years we've used walk-behind brush mowers, or big garden tractors with belly mowers. They do the job well, but they require an awful lot of time, labor, and machine maintenance. In 2024 we bought a tow-behind brush hog, and its' been great. We pull it with the garden tractor, and it allows us to mow less often, with the same results. It's all light-weight machinery, which minimizes soil compaction.
EXPANSION. The new mower has given us more time, and more ideas. We're going to plant more seedlingS in areas that were hard to maintain.